Why shouldn’t I link to my booking engine in my mobile website?

Of all the questions posed to us, this is one of the most frequent.  Fortunately there’s a fairly simple answer.  At this point in time, no booking engine that we are aware of offers a truly mobile friendly user experience.  That’s not to say that popular devices – iPhones, Droids and tablets running on the same operating systems – cannot run several booking engines.  However, they cannot do so reliably.  Some users may experience excessive issues trying to select dates or specify other parameters within a typical reservation form, and information is not displayed in a format meant for mobile devices.

So if it “sort of” works, why not use it?

Part of the InnsMobile mobile website experience is a standardized click-to-call button.  While the functionality to add a similar button through which you can direct clickers to your reservation engine would be a simple feat.  However, until a booking engine can offer a truly mobile platform for visitors, we feel it’s not in your best interests to present it.  The last thing you want is for potential guests to waste half an hour trying to navigate a reservation system on their mobile device only to end up having to call you frustrated and flustered.  Worse, they might not even call at all.

This seems silly.  What are booking engines waiting for?

This is another remark we hear very often, and unfortunately we do not have an answer.  While going mobile is not simple for any major service provider with a need to give customers an online interface, the reality is that mobile is here to stay. Mobile is not a buzz word, and the portion of internet traffic that it represents will only grow.  With that said, it’s imperative that booking engines get with the program.  The only way to make this happen is to contact them!  We strongly encourage you to contact your online booking engine provider today, and request that they make mobile a priority!